In case you didn’t already know, drugstores have some great beauty finds for fairly cheap. When I first became a self-proclaimed makeup-whore, I instantly fell in love with department store cosmetics: Lancome, Clinique, and all the others. What I didn’t know at the time was that many of the high end brands actually own some of the drugstore brands. In fact, many of the products in drugstores are exactly the same formula as their high end companion.
One of my fave makeup brands, Lancome, actually owns L’Oreal. When I found this out, I automatically went to CVS and stocked up on mascara, lipgloss, and eyeshadow. Indeed, I found that most of the products were identical to my fave Lancome buys. The only difference is the packaging and how the lines are marketed.
My best find so far is L'Oreal’s Voluminous mascara –it is the same as Lancome’s Definicil mascara. It plumped my lashes and no clumps were to be found. Another great find is the Line Eraser retinol lotion by L'Oreal. It is so similar to Lancome's Resurface that an actual Lancome employee couldn't even tell them apart! L’Oreal’s Rouge Pulp lip gloss is the same essentially as Lancome’s Lip Brio. Most of the shades even match up.
The one thing that I would suggest still purchasing from Lancome is their skincare products. The line is incredible and I haven’t found a drugstore match yet that can quite compete. Their moisturizers can’t be beat.
Lancome is great and the packaging is usually gorgey—but give me the cheaper version anyday!(a post I wrote for herfablife.com)