As I wandered around CVS today, I stumbled upon a total beauty gem! Almay's Smart Shade Powder Blush is simply amazing.
I've always been a fan of their Smart Shade products--I don't know how Almay does it, but somehow all of the products magically match my super pale skintone (a real feat).
So when I saw this blush, I got super excited! I literally ran home to try it out. The pink/rose color is what I went with, though there are two other, darker, options. The pink seems to be the lightest and I had a feeling it'd work for me.
As with all their Smart Shade products, the blush contains a self-adjusting formula that is perfect for your skin. It looks different on everyone--depending on your own personal skintone, you actually get the perfect "you" shade of blush!
I can't find these guys online, but you can find them in drugstores like CVS and Walgreens. I imagine that as it becomes more popular it'll be all over the place. I got mine for under $7.
LOVE it!