Monday, August 16, 2010

Boston North End Spotlight: Sedurre

Since I work in the North End of Boston, I often find myself wandering around into the little shops in the area.  When I stumbled upon Sedurre, I immediately fell in love.

The shop itself is mainly lingerie, but there are also some adorable pieces of jewelry strewn about the room.  The lingerie itself is fabulous.  There is such a wide variety that there's something for everyone.  No matter what your body type, there is something that will make you look sexy, and feel comfortable at the same time.

Some of the lines Sedurre carries are: Cosa Bella, Dream Girls, Claire Pettibone, Only Hearts, Mary Green, Amulette, Bestsy Johnson and Badgley Mischka (just to name a few).  So it's easy to see how diverse the store really is.

The staff is incredible. Upon walking in, I was given attention galore.  Not in an annoying retail way, but in a helpful way that made me feel right at home.  Daria and Robyn are sisters who started the shop within the past year.  Though they're new-ish to the area, the place seems to feel as if it's always been there.

When you first walk into the shop, You can expect to be overwhelmed by what you see.  It took me a good hour to look at everything!  Here's a picture from the front of the store:














Things are tucked away and the place has almost a "dressing room" feel to it. What's not to love about that?!

Now for the exciting stuff.  Sedurre has been amazingly generous and teamed up with Sassy Fashionista for a lingerie giveaway!! I know, I know I practically jumped up and down when they showed me the piece they were willing to give away.  It's an adorable Badgley Mischka Babydoll Camisole with matching panties in a size medium. The piece stretches a bit so a size small or large could most likely wear it as well.  The best part? The set is a $136 value!! Here's a picture:



















The picture honestly doesn't do the garment justice. The babydoll and panties are made of 100% silk and are sure to make any woman look sexy and confident, which is really the most important thing.

To enter, send an email to sassyalana@gmail.com with the subject line reading "SEDURRE GIVEAWAY".  The giveaway ends 8/23 and the winner will be alerted via email.

Good luck, ladies!!!


If you'd like to contact the shop directly, you can visit their website, send them an email or give them a call at (617) 720-4400.  Sedurre is located at 28 1/2 Prince Street in Boston's North End, so make sure to stop by and check out the ridiculously great items they've got. The store's hours are Mon-Fri 12pm-8pm, Sat 12pm-9pm and Sun 12pm-6pm.

Honestly, after stopping in once, you'll be addicted to the place.  It's my new fave lingerie shop, and I hope it'll become a few of yours too!

Disclosure: This post contains a product sent for giveaway consideration. My priority is to you, and I honor that commitment by being honest! If you have any questions about this, please email me.

Blog Archive





reviews Blogs




Any redistribution or reproduction of part or all of the contents in any form is prohibited without prior written permission.





© 2007-2018 Alana Finnie - All Rights Reserved